Legal

Privacy Policy

Last updated: October 28, 2026
Effective date: October 28, 2026

This Privacy Policy explains how CBW Collective, a brand of The CBW Collective LLC, a Florida limited liability company ("CBW Collective," "we," "us," "I"), collects, uses and shares personal information when you visit conniewoolsey.com (the "Site"), sign up for our free resources or newsletter, buy something, book a session, apply for coaching, or otherwise contact us.

Contact: The CBW Collective LLC, Attn: Connie Woolsey, Founder, PO Box 17, Clarksville, FL 32430 · [email protected]

1. Information we collect

Information you give us:

• Sign-up forms (for example, the free Ownership Starter and The Standard newsletter): your name and email address.
• The Ownership Audit: your email and your answers to the Audit questions, and the score and results the Audit produces.
• Purchases (for example, the Ownership Audit and Set the Standard): your name, email, billing details and payment information. Card details are entered on and processed by our payment processor. We do not store your full card number.
• Bookings: your name, email, phone number (if you give it), and the date and time you choose.
• Coaching application: your name, contact details, and your answers to the application questions, which may include information about your work, goals and circumstances.
• Messages: anything you send us by email, text or a contact form.
• Coaching clients: information shared during coaching is covered by your Coaching Agreement. Sessions are never audio- or video-recorded for keeping. A session is transcribed only with your separate signed consent.

Information collected automatically: when you use the Site, we and our service providers may collect your IP address, browser and device type, pages viewed, links clicked, referring page, and approximate location, using cookies and similar technologies (Section 2). Our email platform may record whether you open an email or click a link in it.

2. Cookies and analytics

The Site uses cookies and similar technologies to keep the Site, forms, booking and checkout working, and to remember your choices. We may use cookies and similar analytics tools to understand how the site is used. You can control cookies in your browser settings. Some parts of the Site, such as checkout, may not work without them.

We do not currently respond to browser "Do Not Track" signals.

3. How we use your information

We use personal information to:

• deliver what you asked for (the Ownership Starter, the Audit and its results, sessions, coaching and the newsletter);
• process payments, payment schedules and invoices, and send receipts;
• schedule sessions and send reminders;
• review coaching applications and reply to you;
• send The Standard newsletter and related emails you signed up for (you can unsubscribe at any time, Section 6);
• send text messages only if you have opted in (Section 5);
• run, secure, fix and improve the Site;
• keep business, tax and accounting records, and meet our legal obligations; and
• protect our rights, and prevent fraud or misuse.

We do not sell your personal information, and we do not share it for money.

4. Who we share it with

We share personal information only with service providers that help us run the site and our programs, such as our website host, CRM and email platform, scheduling tool, and payment processor, and only as needed for them to do that work:

We may also disclose information if the law requires it, to protect someone's safety, to protect our legal rights, or as part of a sale or transfer of the business (in which case the new owner must honor this policy).

5. Text messages (SMS)

Text messages are optional. If you give us your mobile number and check the box agreeing to receive text messages, you agree to receive texts from Connie Woolsey | CBW Collective at that number, including application updates, call scheduling, and coaching reminders. We do not send marketing or promotional text messages. Consent is not a condition of applying or of any purchase, and you can leave the box unchecked. Message frequency varies. Msg & data rates may apply.

• Reply STOP to any message to opt out. You will get one confirmation message, and then no more texts unless you opt in again.
• Reply HELP for help, or email [email protected].
• Carriers are not liable for delayed or undelivered messages.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. We do not sell mobile numbers or SMS opt-in data. Text messaging originator opt-in data and consent will not be shared with or sold to any third parties, except the service providers that deliver our messages (such as HighLevel and its carriers).

6. Email

If you sign up for the Ownership Starter, you are also subscribed to The Standard, our Sunday newsletter. Every marketing email includes an unsubscribe link and our postal address. You can unsubscribe at any time, and we will process your request within 10 business days. Even after you unsubscribe, we may still send emails about a purchase, booking or coaching agreement you have with us.

7. How long we keep it

We keep personal information only as long as we need it for the purposes described here, including providing our services, meeting legal, tax and accounting requirements, and resolving disputes, and then delete or de-identify it. Session transcripts, made only with your signed consent, are deleted 30 days after the session.

8. Security

We use reasonable administrative, technical and physical safeguards, including access limited to Connie and her admin support, and reputable providers that encrypt payment data. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach affecting your personal information occurs, we will notify you as required by law, including Florida's Information Protection Act (Fla. Stat. § 501.171).

9. Your choices and rights

You can ask us to:

• tell you what personal information we hold about you and give you a copy;
• correct it;
• delete it (subject to records we must keep, such as payment and tax records); or
• stop marketing emails, or stop texts.

Email [email protected] with "Privacy request" in the subject line. We may need to verify your identity. We will respond within 30 days, or sooner where the law requires. We will not treat you differently for making a request.

State privacy rights. Depending on where you live, you may have additional rights under your state's privacy laws. Contact us and we'll honor the rights that apply to you.

10. Children

The Site and our programs are for adults. We do not knowingly collect personal information from children under 13 (or under 18 for our programs). If you believe a child has given us information, email [email protected] and we will delete it.

11. Links to other sites

The Site may link to other sites, such as social media, our book publisher or event pages. Their privacy practices are their own, and this policy does not cover them.

12. Changes to this policy

We may update this policy. We will post the new version on this page with a new "Last updated" date, and for material changes we will give notice on the Site or by email.

13. Contact us

The CBW Collective LLC
Attn: Connie Woolsey, Founder
PO Box 17, Clarksville, FL 32430
[email protected]